Sunday, April 23, 2006

The age of customization

Hi,

Little did anyone know that the world would stay glued in front of a lighted screen. As I visit the browsing centres in India, I see the emergence of a new age.

The power of any revolution is its ability to creep into the society's daily life without making hue and cry about its entry. I would state that it catches the society unaware and establishes its presence even before anyone could bat an eyelid.

The convergence of computing power, entertainment and communications is one such. In the future, the age of customization and personalization is going to rock. Kenichi Ohmae observed: "Customers hate being averaged". I could see the ways things are shaping up towards a personalized world. The age of computing has helped us to make cars custom-built to suit the tastes of end users and shirts made to suit daily habits (those who lean on their elbows can now buy shirts with dirt-free cuffs).

Going forward, do not surprised to see customization of

Courses / schools that are cut out for each need of kids.

Jobs (at least in select sectors) that can feed the creative appetite of the artisans

With the entry of blogs, we have already entered into an age of personalized microsites.

Welcome to the world of WWW.NAME-OF-EACH-CITIZEN-OF-THE-WORLD.COM

More later,

Vijay

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